Act as a senior SEO strategist with 10+ years of experience. I’m starting an SEO strategy from scratch for [WEBSITE URL] in the [INDUSTRY] niche targeting [TARGET AUDIENCE].
Conduct a comprehensive SEO baseline audit covering:
1. Technical health: crawlability, indexation, Core Web Vitals, mobile-first readiness, HTTPS, structured data
2. On-page signals: title tags, meta descriptions, header hierarchy, internal linking, content gaps
3. Backlink profile: domain authority, toxic links, anchor text distribution, competitor link gaps
4. Current keyword rankings and traffic distribution (branded vs non-branded)
5. Competitor mapping: identify top 5 SEO competitors (not just business competitors)
Output a priority matrix (Critical / High / Medium / Low) with estimated traffic impact per fix. End with a 3-sentence executive summary I can share with stakeholders.